Watershed Stories
is a boutique communications firm
that specializes in using story
for learning, engagement and change.
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If you dig deep enough into any
communications or educational project, you'll
discover that the ultimate goal is change - getting
people to think and do things differently. Keep
digging and you'll find that the reverse is also
true - getting people to change means that you have
to engage them through communications and learning.
We help you meet project goals - and make change
happen - by applying story-based strategies to
traditional communication and learning activities,
such as training, publishing, consultation,
facilitation, research and organizational
development.
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Our custom,
story-based experiences help people:
• Learn
why they should
change.
• Develop
the knowledge &
skills they need to change.
• Engage
in creating solutions
& implementing change.
We produce
materials and media like newsletters, websites,
brochures, videos, songs and podcasts that use
stories to help people understand and act on
complex ideas.
We also facilitate
events like
seminars, consultations and cafes where we help
participants tell their own stories to share
knowledge, experience and
vision.
Our
people are story veterans with 25 years of experience
creating change. As award-winning educators and
journalists, we bring a rare blend of expertise in
adult learning, engagement design, storysharing and
Appreciative Inquiry facilitation to our work.
We're the only company in Canada to specialize in
using story to facilitate change.
Find out more about how
story-based change can help you.

Story has no limits. We've used it to:
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• Report on scientific research through web-sites,
newsletters & video.
• Identify best practices for sustainability.
• Explain the abstract theory of Appreciative
Inquiry.
• Produce a community TV drama to stop propane
sniffing by Inuit youth.
• Enhance the interpretive skills of National Parks
personnel.
• Discover survival strategies among youth-at-risk.
• Create use-case scenarios for web-site
development and testing.
• Research strategies for land use planning.
See some
examples.
